The challenge
A 3PL warehouse network with 11 facilities across Bhiwandi, Bangalore and Hyderabad was bottlenecked at client onboarding — KYC for a new B2B account took 6 working days as the operations team chased GSTIN, MSME registration, board resolutions and rate cards over email. Inbound ASNs from clients arrived in 12 different Excel formats and were hand-keyed into Zoho Inventory. Clients had no real-time stock visibility and called the warehouse every morning for counts.
How we deployed
- Built a client-onboarding wizard that pulled GSTIN against the GSTN portal, validated MSME UDYAM, and generated a counter-signed master service agreement in under 15 minutes.
- Trained an ASN parser that ingested any client-supplied Excel, CSV or EDI feed and mapped to a single canonical SKU schema.
- Pushed inbound ASN line-items straight into Zoho Inventory with putaway recommendations against current bin occupancy.
- Sent stock-level alerts to client WhatsApp at configurable thresholds — low stock, dead stock 90 days, expiry T-30.
- Issued each client a portal login showing live stock, GRN history and warehouse heatmap.
What changed
- 84 new B2B clients onboarded across 90 days versus 11 in the previous quarter.
- KYC turnaround compressed from 6 days to 15 minutes end-to-end.
- 97% of inbound ASNs auto-parsed without human touch across all 11 warehouses.
- Client morning-call volume to the warehouse dropped 84% with portal visibility.
- Average warehouse utilisation lifted from 67% to 81% as putaway intelligence cut wasted aisles.
"Onboarding used to be the reason we said no to clients. Now we say yes on the call and they are live in the warehouse the same week."
— COO · 3PL Operator