3.1WEB_DEVELOPMENT

Websites that earn their keep — assets, not brochures.

A site is only worth what it converts. We build conversion machines that route, qualify, and book — wired into the same automation brain that runs your pipeline.

AVG_LIFT

+247%

BUILD_TIME

14 DAYS

PAGESPEED

98/100

the_logic

Most websites are expensive PDFs.

They look pretty. They load slowly. They send you a contact-form email three days late, by which point the lead is dead.

We don't build sites — we build conversion systems. Every page is wired to qualify, route, and book before the visitor's tab is even closed.

The site is the front door of your automation stack. Form fills don't go to a mailbox; they go to the brain.

capabilities

01
Server-rendered + edge-cached
Sub-second loads on every device. Not a single hydration jitter.
02
Conversion-first IA
Every section earns its place — measured against a single CTA per page.
03
CRM-native forms
Form fills stream straight into your pipeline with full UTM and session context.
04
Programmatic SEO
Generate hundreds of high-intent landing pages from a single template.
05
A/B + heatmap layer
Every CTA is a hypothesis. We log, learn, and ship the winner.
06
Headless CMS
You ship copy without a developer. We ship the pipes.

runtime.exec

How it actually runs.

STEP_01 · AUDIT

Forensic teardown

We pull GA4, Hotjar and CRM data — find where the funnel leaks.

$ audit --depth=full --output=loss-map.json

STEP_02 · DESIGN

Conversion-first wireframes

Mock every section against a single primary CTA. No vanity blocks.

$ design --mode=conversion --vanity=false

STEP_03 · BUILD

Server-rendered, edge-cached

Astro / Next on the edge. Forms wired direct to your CRM.

$ build --target=edge --crm=hubspot

STEP_04 · WIRE

Plug into the automation brain

Every form fill flows into Speed-to-Lead in <60s.

$ wire --module=speed-to-lead

STEP_05 · OPTIMIZE

Continuous experiment loop

A/B tests run weekly. Winners auto-promoted.

$ optimize --loop=weekly

use_cases

Where this gets deployed.

Lead-gen landing pages

Single-purpose pages built around one offer, one CTA, one decision.

B2B service sites

Authority + qualification — make buyers self-select before they call.

E-commerce funnels

AOV-lifting upsell, cross-sell and post-purchase flows wired in.

Programmatic SEO

Hundreds of city/service pages generated from one template.

Webflow → Custom migration

When the no-code platform becomes the bottleneck, we replatform.

Booking-first sites

Calendars embedded everywhere — friction stripped from the path to a meeting.

case_study

INSURANCE_BROKERAGE

Replaced a $40k Webflow site with an edge-rendered conversion machine. Bookings 4.2×.

The old site looked great in the pitch deck and converted at 0.6%. We rebuilt the funnel from the audit up — single-purpose pages, programmatic SEO for 180 city pages, forms wired directly into Speed-to-Lead. The CMO kept editing copy without ever filing a ticket.

CONVERSION

0.6 → 2.7%

TIME_TO_LEAD

3 days → 41s

PAGESPEED

54 → 98

ORG_TRAFFIC

+340%

next_step