ECOMMERCE10 cases
Tier-1 support, retention and post-purchase automation across D2C, marketplaces and 3PL.
How Uber Media Labs deploys AI automation for Indian ecommerce — D2C brands on Shopify and WooCommerce, fashion and electronics marketplaces, subscription boxes, B2B wholesale catalogues and 3PL platforms. WISMO automation, dunning recovery, RTO reduction, size-recommendation chatbots, win-back sequences and post-purchase journeys wired into Unicommerce, Easyecom, Shiprocket, Razorpay and Klaviyo.
// 10 deployments
Tier-1 Support + WISMO + Win-Back
Scaled a D2C brand from Rs 8 Cr to Rs 78 Cr ARR with the same 4-person CX team.
A Mumbai D2C lifestyle brand on Shopify wired Gorgias, Shiprocket and Klaviyo into a single AI workflow handling 82% of tier-1 tickets, every WISMO query and a 3-stage win-back loop on lapsed buyers.
8Cr to 78Cr · arr growth
82% · ticket deflection
+34% · repeat rate
Size Recommendation + Return Fraud Detection
Cut fashion returns 41% and stopped Rs 2.3 Cr in fraudulent return claims annually.
A Bangalore fashion marketplace deployed an AI size-recommendation chatbot, return-fraud scoring and an influencer-creator outreach engine across 1,400 brands and 9 lakh monthly orders.
−41% · return rate
Rs 2.3 Cr/yr · fraud blocked
+220% · creator reach
Dunning Automation + Churn Prediction
Recovered 67% of failed renewals and cut subscription churn 31% across 48,000 active boxes.
A subscription box brand on Shopify automated dunning for failed Razorpay renewals, deployed a churn-prediction model on usage signals and shipped self-serve pause/resume on WhatsApp.
67% · failed renewal recovery
−31% · churn reduction
48,000 · active boxes
Tiered-Pricing Quote Automation + Reorder Reminders
Quoted Rs 14 Cr in B2B orders inside 60 days with credit-limit-aware automation.
A B2B wholesale catalogue serving 3,200 retailers automated tiered-pricing quote generation on WhatsApp, credit-limit checks against Tally and reorder reminders driven by purchase cadence.
Rs 14 Cr · quotes processed
12 min avg · quote turnaround
+44% · reorder rate
Skin-Type Quiz + Replenishment Subscriptions
Captured 1.4L quiz leads and lifted replenishment subscription attach to 38%.
A D2C skincare brand on Shopify deployed a skin-type quiz lead capture, replenishment subscription nudges driven by usage maths and influencer UGC tracking against creator coupons.
1.4L · quiz leads
38% · sub attach
+312% · ugc volume
Corporate Gifting B2B + Festival Sequencing
Booked Rs 9.6 Cr in corporate Diwali gifting orders across 280 enterprise accounts.
A gourmet food brand built a B2B corporate gifting automation engine for Diwali and Christmas — outbound on LinkedIn, RFQ handling, bulk-order workflow and multi-address shipping via Shiprocket.
Rs 9.6 Cr · corp gifting revenue
280 · enterprise accounts
21 min · rfq response time
Price-Drop Alerts + Warranty + EMI Eligibility
Drove Rs 31 Cr in price-alert-triggered repeat purchases across 6.2L watchlist users.
An electronics marketplace running on a custom stack deployed price-drop alerts on watchlisted SKUs, AI warranty-claim intake and instant EMI eligibility checks across 14 NBFC partners.
Rs 31 Cr · alert revenue
6.2L · watchlist users
47 sec · emi approval time
AR Engagement Scoring + Delivery Coordination
Lifted furniture conversion 2.7× via AR engagement scoring and zero-touch installation scheduling.
A home decor and furniture brand on WooCommerce instrumented AR room-preview engagement as a buying signal, then automated delivery-window scheduling and installer coordination across 23 cities.
2.7× · conversion lift
38% · ar to buy
4.6/5 · install nps
Age-Cohort Recommendations + Parent Community
Built a 94,000-strong parent community and lifted repeat orders 51% via milestone recommendations.
A D2C kids and baby essentials brand on Shopify ran age-cohort milestone recommendations (3M, 6M, 12M, 18M) plus a moderated parent community on WhatsApp, driving repeat orders and UGC.
94,000 · parent community
+51% · repeat lift
76% · milestone open rate
RTO Reduction + COD-to-Prepaid Conversion
Cut RTO 36% and converted 28% of COD orders to prepaid across 1,800 Shopify brands.
A 3PL platform serving 1,800 Shopify brands deployed AI-driven RTO scoring, COD-to-prepaid nudges via WhatsApp + Twilio voice and delivery-attempt failure alerts feeding back to the merchant.
−36% · rto reduction
28% · cod to prepaid
1,800 · brands live
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